DAY 1
9:04 — Spark Session 1
• Digital Tools for Behavioral Change
(Aline Holzwarth / Applied Behavioral Scientist, Pattern Health & Dan Ariely's Center for Advanced Hindsight at Duke University)
The opportunity of digital health is tremendous. And yet, without a solid understanding of how we think, behave, and navigate within the contexts of our lives, our gadgets and gizmos can do little to help us live better. The sweet spot at the intersection of digital health and behavioral science is exactly where we should be looking in order to intervene at a level that is truly granular enough to have a meaningful impact. By sharing her original research in the lab and field, Aline reveals what it means to work in this sweet spot, illustrating how various behavioral science tools — commitment and social tools — can help patients be more successful at reaching their health goals. In this captivating talk, Aline arms her audience with the tools they will need to design more effective behavioral interventions.